{"id":2253,"date":"2026-01-29T18:33:03","date_gmt":"2026-01-29T18:33:03","guid":{"rendered":"https:\/\/sdgzero.net\/?page_id=2253"},"modified":"2026-01-31T11:38:08","modified_gmt":"2026-01-31T11:38:08","slug":"faqs","status":"publish","type":"page","link":"https:\/\/sdgzero.net\/de\/faqs\/","title":{"rendered":"H\u00e4ufig gestellte Fragen"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2253\" class=\"elementor elementor-2253\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c7cd17 e-con-full e-flex e-con e-parent\" data-id=\"2c7cd17\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-359a8b3 elementor-widget elementor-widget-text-editor\" data-id=\"359a8b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<!-- =========================================================\nSDG:Zero, Global FAQ Page (Elementor-friendly)\nHow to use:\n1) Paste the HTML into an Elementor HTML widget (or WP Code block)\n2) Put the CSS into Appearance, Customise, Additional CSS\n   or Elementor Site Settings, Custom CSS\nOptional: Keep the JSON-LD schema block at the bottom for SEO\n========================================================== -->\n\n<section class=\"sdgz-faqPage\" aria-label=\"SDG:Zero FAQs\">\n  <div class=\"sdgz-faqPage__wrap\">\n\n    <!-- HERO -->\n    <header class=\"sdgz-faqPage__hero\">\n      <div class=\"sdgz-faqPage__heroInner\">\n        <div class=\"sdgz-faqPage__heroLeft\">\n          <div class=\"sdgz-faqPage__kicker\">SDG:Zero FAQs<\/div>\n          <h1 class=\"sdgz-faqPage__title\">Everything you need to know<\/h1>\n          <p class=\"sdgz-faqPage__lead\">\n            Answers to common questions about the Global Goals, the SDG:Zero Directory, and the Vault.\n            The Vault is currently a work in progress, we are building it in phases and rolling out features as they are ready.\n          <\/p>\n\n          <div class=\"sdgz-faqPage__ctaRow\">\n            <a class=\"sdgz-faqPage__btn sdgz-faqPage__btnPrimary\" href=\"\/add-listing\/\">Create your listing<\/a>\n            <a class=\"sdgz-faqPage__btn sdgz-faqPage__btnGhost\" href=\"\/the-17-sustainable-development-goals-for-business\">Explore the SDGs<\/a>\n            <a class=\"sdgz-faqPage__btn sdgz-faqPage__btnGhost\" href=\"\/join\/\">Join SDG:Zero<\/a>\n          <\/div>\n\n          <div class=\"sdgz-faqPage__chips\" aria-label=\"Quick topics\">\n            <a class=\"sdgz-faqPage__chip\" href=\"#sdgz-faq-sdgs\">Global SDGs<\/a>\n            <a class=\"sdgz-faqPage__chip\" href=\"#sdgz-faq-directory\">Directory<\/a>\n            <a class=\"sdgz-faqPage__chip\" href=\"#sdgz-faq-vault\">Vault<\/a>\n            <a class=\"sdgz-faqPage__chip\" href=\"#sdgz-faq-support\">Support<\/a>\n          <\/div>\n        <\/div>\n\n        <aside class=\"sdgz-faqPage__heroRight\" aria-label=\"Highlights\">\n          <div class=\"sdgz-faqPage__statCard\">\n            <div class=\"sdgz-faqPage__statTop\">\n              <span class=\"sdgz-faqPage__statBadge\">Quick win<\/span>\n              <span class=\"sdgz-faqPage__statTag\">Local SEO<\/span>\n            <\/div>\n            <div class=\"sdgz-faqPage__statTitle\">Turn impact into enquiries<\/div>\n            <div class=\"sdgz-faqPage__statText\">\n              Listings that include clear services, locations, and regular updates tend to earn more trust and clicks.\n              Keep it simple, be specific, show proof.\n            <\/div>\n          <\/div>\n\n          <div class=\"sdgz-faqPage__infoCard\">\n            <div class=\"sdgz-faqPage__infoTitle\">Vault status<\/div>\n            <div class=\"sdgz-faqPage__infoText\">\n              The Vault is a work in progress. We are adding resources, templates, and member features in phases.\n              If you join early, you will see it improve over time.\n            <\/div>\n          <\/div>\n        <\/aside>\n      <\/div>\n    <\/header>\n\n    <!-- CONTENT GRID -->\n    <div class=\"sdgz-faqPage__grid\">\n\n      <!-- LEFT: FAQ GROUPS -->\n      <div class=\"sdgz-faqPage__col\">\n\n        <!-- SDGs -->\n        <section class=\"sdgz-faqPage__card\" id=\"sdgz-faq-sdgs\" aria-label=\"Global SDGs FAQs\">\n          <div class=\"sdgz-faqPage__cardHead\">\n            <div class=\"sdgz-faqPage__icon sdgz-faqPage__icon--sdgs\" aria-hidden=\"true\"><\/div>\n            <div>\n              <h2 class=\"sdgz-faqPage__h\">Global Goals, SDGs<\/h2>\n              <p class=\"sdgz-faqPage__sub\">What the SDGs mean for SMEs, and how to get started.<\/p>\n            <\/div>\n          <\/div>\n\n          <div class=\"sdgz-faqPage__accordion\" role=\"region\" aria-label=\"SDGs accordion\">\n            <details class=\"sdgz-faqPage__item\" open>\n              <summary class=\"sdgz-faqPage__q\">What are the SDGs, and why do they matter to small businesses?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                The Sustainable Development Goals are 17 global goals that cover social, economic, and environmental priorities.\n                For SMEs, they are a practical framework to improve trust, attract better customers, build stronger teams, and show real local impact.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">Do I need to work on all 17 goals?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                No. Most SMEs start with 1 to 3 goals that match their services, values, and community.\n                Consistency beats complexity, it is better to do a few things well and show proof.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">How do I choose the right SDGs for my business?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Start with your day to day work, how you hire, buy, deliver, and support customers.\n                Choose goals that you can evidence, for example local jobs, ethical sourcing, reduced waste, safer operations, or community support.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">Is SDG:Zero about greenwashing?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                No. SDG:Zero is built around practical action and credibility.\n                We encourage clear statements, specific outcomes, and honest progress, not perfect claims.\n              <\/div>\n            <\/details>\n          <\/div>\n        <\/section>\n\n        <!-- DIRECTORY -->\n        <section class=\"sdgz-faqPage__card\" id=\"sdgz-faq-directory\" aria-label=\"Directory FAQs\">\n          <div class=\"sdgz-faqPage__cardHead\">\n            <div class=\"sdgz-faqPage__icon sdgz-faqPage__icon--dir\" aria-hidden=\"true\"><\/div>\n            <div>\n              <h2 class=\"sdgz-faqPage__h\">SDG:Zero Directory<\/h2>\n              <p class=\"sdgz-faqPage__sub\">Listings, visibility, local SEO, and how the directory works.<\/p>\n            <\/div>\n          <\/div>\n\n          <div class=\"sdgz-faqPage__accordion\" role=\"region\" aria-label=\"Directory accordion\">\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">What is the SDG:Zero Directory?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                The Directory is a purpose-led business directory where SMEs can showcase their services, locations, and SDG commitments.\n                It helps customers find trustworthy businesses, and helps businesses build visibility around local intent searches.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">What should I include in my listing to rank locally?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Include your primary service, your service area, and specific phrases customers use.\n                Add photos, clear contact details, and short updates that show proof of impact, examples include hiring, community support, or ethical choices.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">Can I add multiple locations or service areas?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Yes, if your business genuinely serves them.\n                Keep locations accurate, and make sure your content reflects each area in a natural way, avoid listing areas you do not cover.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">How do SDGs show on my listing?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                You can select the SDGs you align with and describe what you are doing for each one.\n                The best listings include a short, specific explanation plus a measurable outcome where possible.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">How often should I update my listing?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Monthly is a strong baseline.\n                Even a short update with a photo and a clear outcome can build trust, improve engagement, and support local visibility.\n              <\/div>\n            <\/details>\n          <\/div>\n        <\/section>\n\n        <!-- VAULT -->\n        <section class=\"sdgz-faqPage__card\" id=\"sdgz-faq-vault\" aria-label=\"Vault FAQs\">\n          <div class=\"sdgz-faqPage__cardHead\">\n            <div class=\"sdgz-faqPage__icon sdgz-faqPage__icon--vault\" aria-hidden=\"true\"><\/div>\n            <div>\n              <h2 class=\"sdgz-faqPage__h\">SDG:Zero Vault<\/h2>\n              <p class=\"sdgz-faqPage__sub\">Membership resources and what is coming next.<\/p>\n            <\/div>\n          <\/div>\n\n          <div class=\"sdgz-faqPage__notice\" role=\"note\">\n            <div class=\"sdgz-faqPage__noticeTitle\">Vault is a work in progress<\/div>\n            <div class=\"sdgz-faqPage__noticeText\">\n              We are building the Vault in phases. Some areas are live, others are being developed and expanded.\n              Expect new templates, guides, and member tools as the platform grows.\n            <\/div>\n          <\/div>\n\n          <div class=\"sdgz-faqPage__accordion\" role=\"region\" aria-label=\"Vault accordion\">\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">What is the Vault?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                The Vault is the members area for SDG:Zero.\n                It is designed to host practical resources, templates, guides, podcasts, and tools to help SMEs turn SDG alignment into real action and growth.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">What will be inside the Vault?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Expect items like SDG action checklists, listing copy examples, local SEO templates, impact tracking sheets,\n                podcast content, and step by step guides for improving credibility and conversions.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">When will the Vault be fully complete?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                It will be released in phases. The focus is quality and usefulness, we will keep adding content and features as they are ready.\n                If you join early, you will see the library and tools expand over time.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">Can I suggest resources for the Vault?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Yes, suggestions are welcome.\n                The aim is to build resources that SMEs actually use, templates, playbooks, checklists, and examples that save time and improve results.\n              <\/div>\n            <\/details>\n          <\/div>\n        <\/section>\n\n        <!-- SUPPORT -->\n        <section class=\"sdgz-faqPage__card\" id=\"sdgz-faq-support\" aria-label=\"Support FAQs\">\n          <div class=\"sdgz-faqPage__cardHead\">\n            <div class=\"sdgz-faqPage__icon sdgz-faqPage__icon--support\" aria-hidden=\"true\"><\/div>\n            <div>\n              <h2 class=\"sdgz-faqPage__h\">Support, updates, and trust<\/h2>\n              <p class=\"sdgz-faqPage__sub\">Help, verification, and keeping your profile credible.<\/p>\n            <\/div>\n          <\/div>\n\n          <div class=\"sdgz-faqPage__accordion\" role=\"region\" aria-label=\"Support accordion\">\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">Can I edit my listing later?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Yes. You can improve your description, add photos, update services, and refine your SDG statements.\n                We recommend small improvements over time, it keeps your profile accurate and more compelling.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">What makes an SDG statement credible?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Specific actions plus evidence.\n                For example, \u201cWe pay the Living Wage and hired two apprentices locally\u201d is stronger than \u201cWe support our community\u201d.\n                Use numbers, dates, locations, photos, partnerships, and outcomes where possible.\n              <\/div>\n            <\/details>\n\n            <details class=\"sdgz-faqPage__item\">\n              <summary class=\"sdgz-faqPage__q\">How do I get help if something is not working?<\/summary>\n              <div class=\"sdgz-faqPage__a\">\n                Start by checking your listing details, email, phone, website link, category, and location.\n                If you still need support, use the contact page or send a message with your listing URL and the issue you are seeing.\n              <\/div>\n            <\/details>\n          <\/div>\n        <\/section>\n\n      <\/div>\n\n      <!-- RIGHT: SIDEBAR -->\n      <aside class=\"sdgz-faqPage__side\" aria-label=\"Helpful links\">\n        <div class=\"sdgz-faqPage__sideCard\">\n          <div class=\"sdgz-faqPage__sideKicker\">Popular next steps<\/div>\n          <a class=\"sdgz-faqPage__sideLink\" href=\"\/add-listing\/\">\n            <span class=\"sdgz-faqPage__sideLinkTitle\">Create your listing<\/span>\n            <span class=\"sdgz-faqPage__sideLinkText\">Get visible, add your SDGs, publish updates.<\/span>\n          <\/a>\n          <a class=\"sdgz-faqPage__sideLink\" href=\"\/the-17-sustainable-development-goals-for-business\">\n            <span class=\"sdgz-faqPage__sideLinkTitle\">Browse all SDGs<\/span>\n            <span class=\"sdgz-faqPage__sideLinkText\">Find goals that match your business.<\/span>\n          <\/a>\n          <a class=\"sdgz-faqPage__sideLink\" href=\"\/join\/\">\n            <span class=\"sdgz-faqPage__sideLinkTitle\">Join SDG:Zero<\/span>\n            <span class=\"sdgz-faqPage__sideLinkText\">Access member benefits as they roll out.<\/span>\n          <\/a>\n        <\/div>\n\n        <div class=\"sdgz-faqPage__sideCard\">\n          <div class=\"sdgz-faqPage__sideKicker\">Good listing checklist<\/div>\n          <ul class=\"sdgz-faqPage__sideList\">\n            <li>Clear service and location in the first line<\/li>\n            <li>Real photos, logo, team, work, community<\/li>\n            <li>SDG statements with specific actions<\/li>\n            <li>Monthly update posts with outcomes<\/li>\n            <li>Consistent contact details, NAP<\/li>\n          <\/ul>\n        <\/div>\n\n        <div class=\"sdgz-faqPage__sideCard sdgz-faqPage__sideCard--cta\">\n          <div class=\"sdgz-faqPage__sideKicker\">Ready to be found locally?<\/div>\n          <div class=\"sdgz-faqPage__sideText\">\n            Build trust with impact, and help customers choose you with confidence.\n          <\/div>\n          <div class=\"sdgz-faqPage__sideCtaRow\">\n            <a class=\"sdgz-faqPage__btn sdgz-faqPage__btnPrimary\" href=\"\/add-listing\/\">Get started<\/a>\n          <\/div>\n        <\/div>\n      <\/aside>\n\n    <\/div>\n  <\/div>\n\n  <!-- Optional: FAQ Schema for SEO -->\n  <script type=\"application\/ld+json\">\n  {\n    \"@context\":\"https:\/\/schema.org\",\n    \"@type\":\"FAQPage\",\n    \"mainEntity\":[\n      {\n        \"@type\":\"Question\",\n        \"name\":\"What are the SDGs, and why do they matter to small businesses?\",\n        \"acceptedAnswer\":{\n          \"@type\":\"Answer\",\n          \"text\":\"The Sustainable Development Goals are 17 global goals that cover social, economic, and environmental priorities. 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